"Helen is the go-to expert on modular content, copy and strategy and someone who deeply understands the Pharma ecosystem. She's easy to work with, an asset to any team, and I look forward to working with her again." ~ Dr. Samit Bisen
Strategy
Whether you need an overarching digital strategy or content, social, SEO, or UX strategy, I've got you.
Content Design
Understanding and captivating your audience is my goal when providing content design. Work with me and get content that meets your goals and effectively communicates, engages, and resonates with your target audience.
Copy
From concepting through launch, I deliver content that works -- not only for your audience, but for your content goals and your bottom line.
Is your content evolving with your customers?
What my clients are saying
"I admire Helen's ability to quickly and insightfully look past surface-level problems to identify critical underlying pain points and then formulate thoughtful and artful solutions." ~ Jesse Aitken
case studies
Copy Facelift
Reconstructive and Cosmetic Surgeons at Aurora Health Care (now Advocate Aurora Health) needed to optimize content for search engines to drive organic traffic.
Let's write your success story.
Whatever challenges you're facing, I can help. I will co-opt your goals and relentlessly pursue them.
Content Design
Jazz pharma needed content ideation, namingand content design for the launch of XYWAV.
Global to Local Strategy Consulting
Global pharma company's local affiliates were not using global content and instead are expending significant resources to create their own. This leads to multiple versions and distribution of disparate messaging being across the organization.
Content and SEO Strategy
Beaumont Health invested in content strategy, content design, and copywriting for more than a dozen service lines, and our strategy delivered a 75% increase in organic traffic and a 15% increase in paid ad conversions (for the same budget) within the first six months.
SEO and Content Strategy
An academic medical center in California wanted to rethink the information architecture (IA) for their cardiovascular service line.
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Get in touch
Location
Chicago, Illinois
Contact ME
Phone : + 1 630-615-1567
Email: helen@helentosch.com
Our Hours
Monday through Sunday
6am to 11pm, CST